The Internet of Things is a new category of exciting gadgets and appliances transforming the consumer market. However, developing that smartwatch isn’t as easy as putting it on. PCB designers are encountering unique challenges when developing powerful hardware solutions for these products. These PCB’s have to pack performance into a small space while preserving reliability and product budget. Thankfully, recent improvements to an oft-overlooked category of PCB’s have turned the tables on that challenge. Flexible PCB’s have emerged as the best strategy for designers on Internet-of-Things projects.